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  • About Sunye
    Happiness starts with neighbors
    Sincere communication, comfortable life and considerate service. Through the study of consumer demand, the information industry has formulated standardized measures such as demand-based product hardware and friendly services, adhered to providing consumers with new residential value and creating a comfortable living environment.
  • Business Sector
    Good neighborliness, family harmony and human joy
    Adhering to the spirit of "people-oriented" and the belief of "creating a happy life residence", Xinye deeply cares for the needs of modern life and emotion, creates a "new community culture" and achieves the ideal living state of "good neighborliness, family harmony and people's joy".
  • News Center
    Create a happy life residence
    Create a "happy" living place Research and develop the value of real estate products from the four modules of "public facilities, community services, community civilization and community activities", strive to improve the relationship between people through products, make the distance between people closer, re-establish a sense of mutual care, mutual trust and mutual respect, and create a "happy" living residence for consumers.
  • Bidding Announcement
    Information industry · looking forward to the future
    In the future, Xinye real estate group will deeply cultivate the Pearl River Delta, radiate the Yangtze River Delta as the core development area, accelerate the expansion of markets outside the province, and devote itself to longer-term strategic planning with a steady pace of development.
  • Social Responsibility
    Sincerity, trust and closeness
    Sincerity: treat people sincerely, serve sincerely and develop real estate projects sincerely Trust: Based on trust, build trustworthy brands and products Closeness: make the distance between people more convenient by developing valuable products Add closeness
  • Recruiting
    Good neighborliness, family harmony and human joy
    Adhering to the spirit of "people-oriented" and the belief of "creating a happy life residence", Xinye deeply cares for the needs of modern life and emotion, creates a "new community culture" and achieves the ideal living state of "good neighborliness, family harmony and people's joy".
  • Business Sector
    Sincere, comfortable and considerate
    Sincere communication, comfortable life and considerate service Through the study of consumer demand, the information industry has formulated standardized measures such as demand-based product hardware and friendly services, adhered to providing consumers with new residential value and creating a comfortable living environment.
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About Sunye
Brand Image
Visual recognition
Logo Design Description:
 
The logo is composed of three color blocks: positive red, dark red and silver gray. The splicing between the color blocks shows two colors
 
The word "people" symbolizes the core concept of "Xinye real estate group" - people-oriented, always paying attention to the harmonious relationship between people;
 
The color block composition of the logo is taken from the modeling image of the external wall and eaves of the building, representing the belief of "Xinye real estate group" deeply rooted in the real estate industry and the steady and down-to-earth development concept; In addition, capture the text structure of "Fu" and "Xin" to convey the brand vision of "Xinye real estate group" to build mutual trust, happiness, harmony and communication between people with high-quality products;
 
The founder and stable composition reflects the firm, steady and reliable characteristics of "Xinye real estate group";
 
"Red" represents trust, happiness and enthusiasm, highlighting the interactive relationship between people in two tones; "Silver gray" represents quality; It implies the pursuit of "creating a happy residence" by "Xinye real estate group".
Brand slogan
Happiness begins with neighbors
 
Xinye Brand Research Institute found that the happiness pursued by modern people is based on the harmonious relationship in life. Therefore, it creates an ideal living residence for owners with the belief of "good neighborliness, family harmony and people joy".
 
Implement the brand slogan, hoping to help consumers understand the intentions of the credit industry in a simple and easy to remember form; Through the homophony of "you" and "neighbor", it conveys that the relationship between people and the world is actually an organic system. Everyone starts from himself, cherishes the people, things and things around him, starts from the neighborhood relationship, and jointly creates a harmonious home life with a friendly and polite attitude. We can also expand this belief of treating neighbors as ourselves to other aspects of life, so as to make "starting from neighbors" a life attitude towards others and society
Brand advertising