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信业ICC三箭齐发,世界杯助力会员招募活动
2018-07-17

近段时间各种节日活动接踵来而,儿童节、父亲节、端午节、世界杯,让这个夏日更显火热。趁着这一波热潮,信业ICC也先后联合本地媒体南太湖论坛举办了世界杯互动竞猜活动,开展了会员招募的主题活动和针对世界杯赛事的预测冠军赢油卡活动。

 

6月14日,湖州信业ICC联合南太湖论坛共同举办的“2018信业ICC杯湖州全名世界杯竞猜活动”正式上线。首天上线便吸引1000多人参与,反响良好。截止到目前,活动参与总人数共计2100多人,每日访问人次达4900多。

 

此次活动主要通过小程序里的世界杯线上活动吸引人群,每天竞猜赢取金币,选择冠军队伍瓜分万元现金大奖。活动设置的领取复活卡通过关注“湖州信业ICC”获取,增加粉丝关注量,同时获得的积分能够兑换相关礼品。

本次线上活动为期一个月,微信朋友圈转发此次活动者人数众多,公众号粉丝增长的速度较之以往有明显的提升,同时也为信业ICC做了一波宣传。

6月22日,针对信业ICC购物中心的会员招募活动正式启动,本次活动在微信公众号以及南太湖论坛、南太湖微信公众号同时发布,通过注册会员领取停车券,享受免费智能停车的体验开展活动。

 

顾客经由扫描二维码进入注册会员页面,填写信息注册会员并关注公众号,注册成功领取积分兑换停车券。一开始对活动还不熟悉的顾客在经过停车场工作人员的指导,顺利成功注册并体验智能停车。

 

活动现场车辆络绎不绝,前来停车和取车的顾客在工作人员的指挥下井然有序。

 

湖城市区停车难一直以来都是问题,而此次活动正有效地缓解了一部分市中心停车的压力。截止目前,停车券已经兑换成功7000多张,有效注册会员1500多人,不仅宣传了信业ICC智能停车的优势,更是为开业积攒会员打下基础,同时也为信业ICC赚足了口碑。

7月5日,“谁是世界杯冠军预言帝”活动正式上线,预测冠军领取车贴,成功预测冠军即可获得油卡一张。

 

此次活动同样在停车场开展执行,整场活动进展顺利,车贴陆续被顾客领取。车贴上除了印有冠军队伍外还有“信业ICC购物中心,金秋启幕”字样,每一辆贴有此车贴的车辆便在每天的驾驶移动中为信业ICC宣传造势,让信业ICC深入到每一位湖城人民的心目中。

此次三个活动同时先后上线,为信业ICC购物中心开业积攒了不少的人气,同时也为信业ICC激增了可观的会员量,为日后树立信业ICC的品牌创造了条件。

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